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To personalize or depersonalizze? When and how politicians' personalized tweets affect the publics reactions

By:

LEE, Eun-Ju and OH, Soo Youn

Material type: Text

Text

TextSeries: Journal of CommunicationPublication details: Washington Internatiotional Communication Association 2012Description: Vol. 62 No. 6 pp. 950-971

Item type:

Journal Article

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