Tangaza University Library

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1. Book
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Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks) / by Dave Kerpen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2011
Availability: Items available for loan: MARY IMMACULATE LIBRARY (5)Location, call number: Open Shelf HF 5415.12 .K425 2011, ...

2. Book
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Advocacy :championing ideas & influencing others / John A. Daly. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Haven : Yale University Press, c2011
Availability: Items available for loan: MARY IMMACULATE LIBRARY (1)Location, call number: Reserved Section HM1166 .D35 2011.

3. Book
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Principles of advertising & IMC / Tom Duncan. by Series: The McGraw-Hill/Irwin series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago, IL : McGraw-Hill/Irwin, c2005
Other title:
  • Principles of advertising and IMC
Availability: Items available for loan: MARY IMMACULATE LIBRARY (1)Location, call number: Open Shelf HF5415.13 .D846 2005.

4. Book
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Branding yourself : how to use social media to invent or reinvent yourself / Erik Deckers, Kyle Lacy. by
Edition: Third edition
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publication details: [?] Pearson education 2018
Availability: Items available for loan: MARY IMMACULATE LIBRARY (1)Location, call number: Open Shelf HD69.S8 D43 2018.

5. Book
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Marketing brands in Africa : perspectives on the evolution of branding in an emerging market/ Edited by Samuelson Appau Series: Palgrave studies of marketing in emerging economies
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cham, Palgrave Macmillan, 2021
Availability: Items available for loan: TAMCAS Library (1)Location, call number: TAMCAS General shelves HF5415.13.M37 2021.

6. Book
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Research perspectives on social media influencers and brand communication / edited by Brandi Watkins. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Maryland: Lexington books, 2021
Availability: Items available for loan: MARY IMMACULATE LIBRARY (1)Location, call number: Open Shelf HF5415 .12 .R47 2021.


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