Integrated advertising, promotion, and marketing communications
CLOW, Kenneth E.
Integrated advertising, promotion, and marketing communications Kenneth E. Clow Donald Baack - Eastern Economy Edition - New Delhi Prentice- Hall of India Private Limited 2003
Tangaza
81-203-2450-1
Communication in marketing
Advertising
HF 5415 .123 .C58 2004
Integrated advertising, promotion, and marketing communications Kenneth E. Clow Donald Baack - Eastern Economy Edition - New Delhi Prentice- Hall of India Private Limited 2003
Tangaza
81-203-2450-1
Communication in marketing
Advertising
HF 5415 .123 .C58 2004