000 | 01582cam a2200445 i 4500 | ||
---|---|---|---|
001 | 21762225 | ||
008 | 201019s2021 mdua b 001 0 eng d | ||
010 | _a 2020948472 | ||
015 |
_aGBC0I0062 _2bnb |
||
016 | 7 |
_a020013144 _2Uk |
|
020 | _a9781793613615 | ||
020 | _a9781793613639 | ||
020 | _z9781793613622 | ||
035 | _a(OCoLC)on1230559772 | ||
040 |
_aUKMGB _beng _cUKMGB _erda _dBDX _dYDX _dOCLCO _dOCLCF _dOCLCO _dDLC |
||
042 | _alccopycat | ||
050 | 0 | 0 |
_aHF5415.12 _b.R47 2021 |
245 | 0 | 0 |
_aResearch perspectives on social media influencers and brand communication / _cedited by Brandi Watkins. |
260 |
_aMaryland: _bLexington books, _c2021. |
||
300 |
_axvi, 192 pages : _billustrations ; _c24 cm |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aInternet marketing. | |
650 | 0 |
_aSocial media _xInfluence. |
|
650 | 0 | _aBranding (Marketing) | |
650 | 0 | _aRelationship marketing. | |
650 | 6 | _aMarketing sur Internet. | |
650 | 6 | _aStratégie de marque. | |
650 | 6 | _aMarketing relationnel. | |
650 | 7 |
_abranding. _2aat |
|
650 | 7 |
_aBranding (Marketing) _2fast |
|
650 | 7 |
_aInternet marketing. _2fast |
|
650 | 7 |
_aRelationship marketing. _2fast |
|
650 | 7 |
_aSocial media _xInfluence. _2fast |
|
700 | 1 |
_aWatkins, Brandi, _eeditor. |
|
776 | 0 | 8 |
_iebook version : _z9781793613622 |
906 |
_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBK |
||
999 |
_c203324 _d203284 |