000 00434nam a22001457a 4500
005 20160321083529.0
008 160321b xxu||||| |||| 00| 0 eng d
100 _a
245 _aWinning back lost customers: How to target and appeal to the most likely returnees
260 _aHarvard
_bHarvard Business Review
_c2016
300 _aMarch pp. 22-23
440 _aHarvard Business Review
650 _amarketing
942 _2lcc
_cART
999 _c173743
_d173703