| 000 | 01066cam a2200277 i 4500 | ||
|---|---|---|---|
| 001 | 17629668 | ||
| 003 | OSt | ||
| 005 | 20150221020003.0 | ||
| 008 | 130219s2014 caua b 001 0 eng | ||
| 010 | _a 2013000550 | ||
| 020 | _a9781452256573 (paperback : acidfree paper) | ||
| 040 |
_aDLC _beng _cDLC _erda _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aP91.3 _b.B385 2013 |
| 100 | 1 |
_aBerger, Arthur Asa, _d1933- |
|
| 245 | 1 | 0 |
_aMedia and communication research methods :an introduction to qualitative and quantitative approaches _b / _cArthur Asa Berger, San Francisco State University . |
| 250 | _aThird edition. | ||
| 260 |
_aLos Angeles _bSage _c2014 |
||
| 300 |
_axvii, 365 pages : _billustrations ; _c23 cm |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMass media _xResearch _xMethodology. |
|
| 650 | 0 |
_aCommunication _xResearch _xMethodology. |
|
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBK _04 |
||
| 999 |
_c156643 _d156603 |
||