Tangaza University Library

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1. Journal Article
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Where the brand fits in the 4P puzzle by Series: Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Management Kenya Institute of Management 2014
Availability: Items available for reference: NURU LIBRARY: Not for loan (1).

2. Journal Article
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Where the brand fits in the 4p puzzle by Series: Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Nairobi Kenya Institute of Management 2014
Availability: Items available for reference: NURU LIBRARY: Not for loan (1).

3. Book
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The strategy and tactics of pricing : a guide to growing more profitably / Georg Muller, Thomas Nagle, Evert Gruyaert. by
Edition: Sixth edition.
Material type: Text Text; Literary form: Not fiction
Publication details: New York Routledge 2018
Availability: Items available for loan: MARY IMMACULATE LIBRARY (1)Location, call number: Open Shelf HF5416.5 .N34 2018.

4. Book
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Price management: Hermann Simon, Martin Fassnacht strategy, analysis, decision, implementation/ by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Switzerland, Springer, Cham, 2019
Availability: Items available for loan: MARY IMMACULATE LIBRARY (1)Location, call number: Open Shelf HF5416.5 .S56 2019.

5. Book
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Impact pricing : your blueprint for driving profits / Mark Stiving. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Irvine, Calif. : Entrepreneur Media, Inc., 2018
Availability: Items available for loan: MARY IMMACULATE LIBRARY (1)Location, call number: Open Shelf HF5416.5 .S87 2018.


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