TY  - BOOK
AU  - Johnson,Gerry
AU  - Scholes,Kevan
AU  - Whittington,Richard
TI  - Exploring corporate strategy: text and cases 
SN  - 9780273711919
AV  - HD30.28 .J648 2008
PY  - 2008///
CY  - New York
PB  - FT Prentice Hall
KW  - Business planning
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliographical references and index
ER  -