TY  - GEN
AU  - LANCASTER, Geoff
TI  - Marketing fundamentals 2005-2006
SN  - 0 7506 6644-7
AV  - HF 5415 .15 .L36 2005 
PY  - 2005///
CY  - Amsterdam
PB  - Elsevier
KW  - Marketing
KW  - Marketing --Case studies
KW  - Marketing-- problems, exercises, etc
KW  - Marketing--Fundamentals
ER  -