TY  - GEN
AU  - KOTLER, Philip
TI  - Marketing management
SN  - 81-7808-654-9
AV  - HF 5415 .13 .K67 2005 
PY  - 2003///
CY  - Patparganj, Delhi
PB  - Pearson education
KW  - Marketing management
ER  -