TY - BOOK AU - Blank,Steven G. TI - The four steps to the epiphany: successful strategies for products that win SN - 0976470705 (pbk.) AV - HB615 .B6225 2007 U1 - 658.4/012 23 PY - 2007/// CY - [California] PB - S. G. Blank KW - Entrepreneurship KW - New products KW - Relationship marketing KW - Business planning N1 - Includes bibliographical references (p. 207-211) ER -