TY  - BOOK
AU  - Borg,James
TI  - Persuasion: the art of influencing people 
SN  - 9781292004495
AV  - BF637.P4 B58 2013
U1  - 153.8/52 23
KW  - Persuasion (Psychology)
KW  - Influence (Psychology)
N1  - Includes index
ER  -