TY  - BOOK
AU  - PRINGLE, Peter K. and STARR, Michael F.
TI  - Electronic media management 
SN  - 9780240808727`
AV  - HE 8689.4 .P75 2006 
PY  - 2006///
CY  - Boston 
PB  - Elsevier
KW  - Electronic media- management
ER  -