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The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly / David Meerman Scott.

By: Material type: TextTextPublication details: Hoboken, N.J. : John Wiley & Sons, c2010.Edition: 2nd edDescription: xxx, 289 p. ; 23 cmISBN:
  • 9780470547816 (pbk.)
  • 0470547812 (pbk.)
Other title:
  • New rules of marketing and public relations
Subject(s): DDC classification:
  • 658.8/72 22
LOC classification:
  • HF5415.1265 .S393 2010
Item type: Book
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Holdings
Current library Call number Status Barcode
MARY IMMACULATE LIBRARY Open Shelf HF5415.1265 .S393 2010 (Browse shelf(Opens below)) Available 54540
MARY IMMACULATE LIBRARY Open Shelf HF5415.1265 .S393 2010 (Browse shelf(Opens below)) Available 54541
MARY IMMACULATE LIBRARY Open Shelf HF5415.1265 .S393 2010 (Browse shelf(Opens below)) Available 54542
MARY IMMACULATE LIBRARY Open Shelf HF5415.1265 .S393 2010 (Browse shelf(Opens below)) Available 54543
MARY IMMACULATE LIBRARY Open Shelf HF5415.1265 .S393 2010 (Browse shelf(Opens below)) Available 54544

Rev. ed. of: The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly. 2007.

Includes index.

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