Copywriting for the electronic media : a practical guide Milan D. Meeske.

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TextPublication details: Boston, MA, USA : Thomson Learning, c2009.Edition: 6th edDescription: xv, 312 p. : ill. ; 28 cmISBN:

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Current library	Call number	Status	Barcode
MARY IMMACULATE LIBRARY Open Shelf	HF5825 .M38 2009 (Browse shelf(Opens below))	Available	53913

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Previous	HF5823 .V49 2004 Advertising basics! :	HF 5823 .W34 2003 Advertising	HF5823.W7 Advertising	HF5825 .M38 2009 Copywriting for the electronic media :	HF 5826 .5 .K45 2004 Advertising media planning	HF5831.E73 Ethics in advertising	HF 5831 .G3 An introduction to some ethical problems of modern American advertising 209 p. ; 25 cm.	Next

Includes bibliographical references (p. 303-304) and index.

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