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Handbook of media management and economics /

Handbook of media management and economics / edited by Alan B. Albarran, Bozena I. Mierzejewska, Jaemin Jung. - 2nd edition. - New York: Routledge, 2018. - xix, 476 pages ; 27 cm. - Media management and economics .

Includes bibliographical references and index.

ISBN: 9781138729292 (hardcover) 9781138729315 (softcover)

LCCN: 2017052861

Subjects--Topical Terms:
Mass media--Management.
Mass media--Economic aspects.

LC Class. No.: P96.M34 / H36 2018

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