Tangaza University Library

Comparing the impact of explicit and implicit resistance induction strategies on message persuasiveness

FRANSEN, Marieke L.

Comparing the impact of explicit and implicit resistance induction strategies on message persuasiveness - New Jersey Wiley 2014 - vol. 64 no. 5 pp. 915-934 - Journal of Communication .

© Tangaza University Library, Langata South Road P.O Box 15055 00509 Nairobi Kenya
Tel: 0722 204 724 Fax: +254 20 8890018