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Reconstructing Merck's practical theory of communication: The ethics of pharmaceutical sales representative-physician encounters

LYON, Alexander

Reconstructing Merck's practical theory of communication: The ethics of pharmaceutical sales representative-physician encounters LYON, Alexander , Julien C. Mirivel - Routledge 2011 - Vol.78 No.1 :(pp.53-72) - Communication Monographs .

ISSN: 03637751

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