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Designing and managing a research project : a business student's guide Michael Jay Polonsky, David S. Waller.

By: Contributor(s): Material type: TextTextPublication details: Thousand Oaks, Calif. : Sage Publications, c2011.Edition: 2nd edDescription: xiii, 279 p. : ill. ; 26 cmISBN:
  • 9781412977753 (pbk. : acidfree paper)
  • 1412977754 (pbk. : acidfree paper)
Subject(s): DDC classification:
  • 650.072 22
LOC classification:
  • HD30.4 .P65 2011
Contents:
Introduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks.
Item type: Book
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Current library Call number Status Barcode
MARY IMMACULATE LIBRARY Open Shelf HD30.4 .P65 2011 (Browse shelf(Opens below)) Available 53954

Includes bibliographical references and index.

Introduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks.

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